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Yeditepe University (YU)
Faculty of Commerce- Information Systems and Technologies

 Contact details
Contact personMs. aylin egesoy
Streetkayisdagi cad 
Address 34755 - istanbul (Turkey) 
EmailShow Email
 Organisation details
Employees (in Depart.)11-25 
Organisation TypeSecondary or higher education establishment 
 Research Focus

 Fields of activities:
» Other social sciences
» Business and Management

 Brief description of your activity focus
Doctoral thesis on relationship marketing, technology-based service channel adoption

 Details about Expertise / Competences / Technologies
Major in computer engineering
Masters in Computer Eng. + MBA
Phd in Management Engineering
Business experience in database management, datawarehouse design and development
interested in CRM (Customer Relationship Mngmt) activities
Competencies in SPSS, AMOS (Structural equation modelling)
interested in Internet and mobile marketing
 Research Activities

 International and national projects beyond EU Framework Programme
more info http://www.yeditepe.edu.tr/arastirma/index.dot?dipId=r-d-activities&catId=research&inode=66802

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     Inserted / Updated
    2010-10-18 / 2014-09-19

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